MacKenzie + Facilitates Highly Influential Science Peer Review
May 19th, 2017 - by MacKenzie + | Share on:
The Pacific Northwest Research Station (PNW) is leading the effort to compile a summary of relevant scientific information pertaining to the Northwest Forest Plan. MacKenzie+ was retained to collect and assemble public comments (oral and written) on the draft Science Synthesis via public forum. This forum allowed PNW to meet OMB standards for peer review of highly influential science by providing the public the opportunity to give comments to peer reviewers in a proactive manner prior to final revisions and publication.
MacKenzie+ delivered to PNW a custom website to provide interested participants with details related to the public comment opportunity, the ability to register for the live forum or simultaneous webcast, and the ability to post comments before and after the event. This process included sourcing and coordination with third-party webcasting specialists, venue event and technical staff, and USFS stakeholders.
The event, held on December 6, 2016, was preceded by systems testing and speaker preparation during on-site rehearsals to ensure that all participants and technologies would work together seamlessly - which they did without error. Presentations and public comments were recorded, transcribed, and collated for the final report. Key deliverables included:
• Website development and design
• Event facilitation and coordination
• Speaker preparation and coaching
• Webinar management and reporting
• Comment gathering, transcription and reporting
MacKenzie+ is a GSA-certified small business, women-owned, full-service marketing, research, and communications agency providing services in market research and strategic planning, digital and brand strategy, public/media/crisis communications, and program management. Contact Lisa MacKenzie at 502-225-0725 or visit www.mackenzieplus.com for a capabilities statement.